True North

Project Description

The Factory completed a branding package and website for True North Treatment Center, a comprehensive counseling services facility that specializes in care for children of all ages, individuals and families. While developing the brand, True North took a new aesthetical approach to the counseling field by focusing their brand on the natural and spiritual phenomena of true north—the most authentic and purposeful direction we can travel. Directional and natural elements were carried through their logo, business cards and letterhead designs, as well as incorporated throughout their website. This website was also built with a responsive interface, which allows it to be conveniently viewed from desktop or mobile devices.